PPC Ponderings Podcast
While many PPC Podcasts are in interview format, we'll be taking more of an investigative look at key themes in the world of Digital Advertising in our Core episodes. Episodes will be split into Core episodes with a journalistic approach and production, and Bonus episodes with an interview format of the experts used in each Core episode. Taken from the chapters of Kirk Williams' (PPCKirk) book: Ponderings of a PPC Professional, much has already shifted in the PPC landscape, and we'll interview smart PPCers and dig into themes in a fresh way to give you an insightful and interesting look at the changing world of PPC Marketing.
Podcasting since 2021 • 18 episodes
PPC Ponderings Podcast
Latest Episodes
Bonus: It's All About User Consent with Bethany Singer-Baefsky of iRobot - Digital Privacy Interview
This interview will challenge what you thought you knew about digital privacy as Bethany Singer-Baefsky, the Director of Privacy and DPO at iRobot schools us all on the complex nature of digital privacy and security. Make sure to l...
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Season 1
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49:52
Bonus: A Deeper Conversation about Digital Privacy & Security - Simon Poulton Interview
In this bonus interview with Simon Poulton of WPromote, we go deeper into the concept of digital privacy, digital security, user permission, GDPR, and how this all impacted Simon's wedding day. Simon is Vice President of Digital I...
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Season 1
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51:03
Ep 5 - Privacy, Security, & Digital Ecosystem Confusion
Let's throw caution to the wind and wade into the giant, legally confusing territory of digital privacy. In this episode, we talk with two privacy experts. While neither is an attorney (they both wanted us to point that out), both have extensiv...
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Season 1
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Episode 5
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32:36
Bonus: All About Retail Media - I Bet You Learn Something Today - Elizabeth Marsten Interview
In this episode, we pick the brain of Tinuiti's Elizabeth Marsten. I've (Kirk) known Elizabeth for years back when we both dug into Google Shopping, and now she's gone over to the dark side of retail media. Or the light side. However you look a...
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Season 1
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36:51
Bonus: The iOS14 Kaboomski, Testing Frameworks, and Inventory Management During a Supply Chain Crisis with Chris Johnson of CTC
In this episode, we dive deep... and I mean Marianas Trench deep, into the brilliant brain of Chris Johnson (of Common Thread Collective). A common name, for an uncommon guy, Chris showed a mastery on a multitude of Ecommerce topics and we dig ...
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Season 1
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57:32